Military Rugged Display A whole new game
The military rugged display market is expected to grow from US$ 1,537.21 million in 2019 to US$ 2,647.30 million by 2027; it is estimated to grow at a CAGR of 7.4% from 2020 to 2027.
The dismounted soldiers and other armed forces utilize several types of rugged devices that help them understand the nearby scenario and allow them to navigate their paths quickly. The quick response of the users is attainable from the data relayed on the screens of rugged devices. The rugged display manufacturers are increasingly designing and developing technologically advanced rugged displays to benefit military users. For instance, resistive touchscreens have been the norm among the military forces and rugged display manufacturers over the years. However, in recent times, the rugged display manufacturers are shifting their focus from resistive touchscreens displays to capacitive touchscreen displays, as capacitive touchscreens are technologically advanced and highly sensitive to touches. High sensitivity allows user to navigate maps on the devices smoothly and quickly, which helps them relocate themselves to a safer area. The capacitive screens are brighter, and the data is easily readable under sunrays that improve situational awareness on the battlefield. Therefore, several military forces across the world adopt such advancements, which drives the military rugged display market growth.
The military rugged display market is segmented into five major regions—North America, Europe, Asia Pacific (APAC), Middle East and Africa (MEA), and South America (SAM). North America is expected to hold the largest market share during the forecast period. The market growth in this region is majorly driven by the growing implementation of advanced military rugged display and extensive government investments in the US defense sector. In addition, the presence of major market players such as Aydin Displays, Curtiss-Wright Corp, and General Micro Systems Inc., and reduction in the total cost of ownership (TCO) are among other factors supporting the market growth in North America. Further, the market in APAC is expected to grow at the highest CAGR during the forecast period. The growth is majorly driven by increasing defense budgets and mounting military aircraft modernization efforts.
In October 2019, Hatteland Technology and Kongsberg Defence & Aerospace (KONGSBERG), together, received the contract to deliver 21.5-inch and 32-inch panel computers for military applications. Through Hatteland’s products, the contract confers strategic and tactical advantages to UK submarines and Type 45 Destroyers, the US Coast Guard’s ECDIS (Electronic Chart Display and Information System), and the US Navy’s Littoral Combat Ships. In October 2018, the defense solutions division of Curtiss-Wright optimized its range of advanced video display units (AVDU), high-resolution rugged LCD touch screen with software-configurable capabilities to enhance flexibility and usability. Since video cameras and sensors are increasingly integrated into military airborne platforms, video displays progressively play an important role in determining mission success. Such product developments and collaboration strategies implemented by the companies lead to the growth of the global market.
During the forecast period from 2020 to 2027, the growth outlook of military rugged display in all the major geographic regions is estimated to be quite positive. However, the market growth is likely to slow down during 2020–2021 due to disruptions in global businesses caused by the ongoing COVID-19 outbreak; to contain the spread of the virus, all major countries in Europe, APAC, and North America are imposing strict restrictions on business activities and the movement of goods and people. These factors are adversely affecting both supply and demand for various components and parts design ed for military applications.
Impact of COVID-19 Pandemic on Military Rugged Display Market
The recent COVID-19 pandemic crisis is adversely affecting the world and is continuing to shatter several countries. Until the outbreak, the defense industry was experiencing substantial growth in terms of production and services; however, the crisis is disrupting the supply chain and manufacturing of defense products equipment.
The defense manufacturing industry is heavily dependent on manual labor, and it is experiencing a lack of labors in respective manufacturing facilities due to the lockdown regulations in many countries across the world. Major defense spenders allocate close to or over 2% of their GDP, a significant amount, to defense. However, several governments are deprioritizing defense spending owing to the emergence of pandemic. Also, governments of many countries are investing in the activities that may help control the spread of the virus. This factor is restricting the production of various defense equipment, thereby hindering the growth of military rugged display market.
The global military rugged display market has been segmented as follows:
Military Rugged Display Market – by Product
Smartphone and Handheld Computer
Laptop and Notebook
Avionics Display
Vehicle Mounted Computer
Panel PC and Mission Critical Display
Military Rugged Display Market – by Display Size
Less than 10 Inches
10–15 Inches
More than 15 Inches
Military Rugged Display Market – by Screen Type
Touchscreen
Resistive
Capacitive
Non-Touchscreen
Military Rugged Display Market – by Resolution
High Definition
Full High Definition
Military Rugged Display Market – by Screen Type
Air Force
Naval Force
Land Force
My god, it can't have taken this long for the ruggedised display to go to the army we sold them to them in 1994 at part of Pharmigan.
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